Website Redesign | Make Sure You Are Always Improving

by blogmistress on March 1, 2012

Make sure that your website is always improving. You should always be reviewing your metrics to see what offers are most successful and improving on them to convert even more visitors into qualified leads for your business.

Focus on these three metrics:

  • Visitors
    • How many people are coming to my website?
    • Where are they coming from?
  • Leads.
    • How many visitors converted to leads?
    • What did they convert on?
  • Sales.
    • How many leads converted to sales?

These metrics will help you determine what parts of your website need revision. Metrics are pivotal for pinpointing the exact pain points of your website. By doing small, but constant adjustments to your website, you will be able to maximize the utility of your website so it becomes a platform for generating visitors, leads, and ultimately, sales.


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