Starting a Business in a Recession?

by Christi on February 20, 2009

Starting a new business!

Starting a new business!

Who would be crazy enough to start a new business during a recession? Let’s see:

Microsoft
FedEx
LexisNexis
GE
HP
Disney

How is a recession good for starting a new business? It makes the new business frugal. Those starting new businesses during a recession learn to be lean and mean. They learn to watch every penny. They learn to be tough and to persevere. They learn to think creatively. They learn how to adapt and how to be committed.

Businesses that take advantage of the relatively inexpensive, global reach of the internet have a real edge during a recession. As and earlier blog article discussed, the last thing most adult Americans would give up is their internet connection.

Starting a business in a recession? May not be as crazy as you think.

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