Okay, so you understand that blogging and social media are great tools to grow your business. You have personas all over the internet. How do you pull it all together?
The best suggestion I have seen is to have a home base for all of your “personalities” to land. A website is a great landing spot for your home base. You can have links and feeds from all of your online personas in one spot!
Picture it. You have a site that has your blog feed, your Twitter feed, your Fadebook feed all in one place, along with information about your business, about you and what you do. Your feeds back up what you are saying on your site and what you say on your site backs up what you are saying in your blog and at all those social media sites.
Now, you are not only reaching others who are participating in social media, but, those that are not as well. Believe it or not, there are still some of those people out there. There are also a lot of people who have joined social media sites, but, only go there once a month or less. Who is reaching them?
Pulling it all together with a website home base is a great solution.
