Think social media is just a place for social interactions and “fun?” Think again! Social media can be a powerful inbound marketing tool for your business. It can have an impact on your traffic, leads and inevitably, sales. Consider this:
- US Internet users spend 3x more minutes on blogs and social networks than on email.
- 93% of US adult Internet users are on Facebook.
- 1 out of every 8 minutes online is spent on Facebook.
- 49% of people use Facebook to share content.
- More than ½ of active Twitter users follow companies, brands or products on social networks.
- 79% of US Twitter users are more likely to recommend brands they follow.
- 67% of US Twitter users are more likely to buy brand they follow.
- Pinterest is the fastest growing website – EVER!
Social media amplifies your content, your website and your brand. It allows for you to establish and foster a more personal relationship with your potential customers, and when done correctly, can generate website traffic, inbound links, and leads for you.
Social media has become a major part of consumer culture, and it is time for you to capitalize on it. Get started with our Social Media Tune-Up Guide!